IKEA has recently partnered with the Animal Lovers League Shelter, and the Save Our Street Dogs Shelter to help street dogs to find a new home. So what have they done? IKEA has taken photographs of the dogs and has placed them on its stores, as if the pictures were part of its furniture. When shoppers come to buy they can scan the QR codes of the dogs in order to know their stories and help them to be adopted. Until now the proposal’s been a great success and lots of dogs have found a new home.
IKEA在新加坡與照顧流浪動物的非營利組織合作，推出「Home For Hope」慈善計畫，IKEA將流浪狗做成立牌，置放在家具展示間裏，呼籲顧客採取行動領養，讓家庭有寵物的陪伴能更完整。